Ben specializes in B2B branded content but also has B2C experience. His background includes planning, writing, editing, designing, and producing in formats including blogs, articles, whitepapers, eBooks, and social media.
Ben has specialized experience in consumer finance, banking, fintech, generative AI, retail, restaurants, real estate, and consumer and business tech. As a journalist, Ben covered courts, regulatory agencies, and governments, enabling him to communicate clearly and knowledgeably about legal and regulatory aspects of other topics.
As a parent to three boys with fascinating and creative minds, Ben's free time revolves around his family and their shared interests.
Those include:
Woodworking and carpentry
Home Improvement and DIY
SciFi, fantasy, collectibles, and gaming (especially board games)
Homeschooling
ADHD, autism, and neurodivergence (His entire family is proudly neurodivergent)
Completed a BA in Journalism from the Scripps School of Journalism at Ohio University in Athens, Ohio.
Ben's acumen for researching and understanding complex systems and regulations makes him particularly adept at covering the banking industry. He not only has a solid foundation in every element of how money moves through the economy, but also is able to quickly learn and understand new processes and approaches even as they develop.
Ben first discovered his financial acumen while covering complex taxing and funding schemes as a journalist. At that early stage, he often found himself able to offer insights into how systems worked to the subject matter experts he was interviewing. This experience continued when he moved on to writing about everything from cross-border payments the real-time bank transfers. Often in interviews with banking CEOs and financial experts, his questions and the direction of his inquiries have prompted industry experts to ask for his own thoughts on developing technologies and services.
While Ben has not spent nearly as much time on AI as in other subject areas, the content he has produced in this area sets him apart. His pieces on generative AI have brought out important yet sparsely covered aspects of the technology, providing content that is relevant both to tech experts and business decision-makers.
Ben's extensive experience in blog writing enables him to provide clients with content that fits their specific voice, brand, and intent. He is able to not just create SEO content but can provide clients with SEO strategies and planning from the ground up.