Ian writes about international education, marketing, travel and EdTech. As an experienced copywriter, CIM-qualified marketer, and education professional, he possesses a spectrum of writing skills to confidently fulfill any brief.
Due to working as a marketing manager in UK Higher Education, he is skilled in writing complex white papers for senior stakeholders.
A versatile writer, he is ready to fulfill briefs across many topics, such as SaaS, investing, online gambling, business and health.
A keen traveller, Ian loves to visit new places in the UK and internationally. He uses his experiences travelling to update his personal travel blog.
An avid reader, he enjoys contemporary and classic fiction, as well as Sci Fi.
When he is not reading, writing or reading about writing, Ian kayaks on the watercourses near his house, where he lives with his family, in the South of England. He also loves sports like badminton, and he has a keen interest in politics and social affairs.
A British Psychological Society (BPS), degree course with Honours.
Accredited degree-level qualification in digital marketing.
Accredited PGCE teaching course with QTS. This qualification qualifies the holder to teach in all levels of schools and colleges in England, Northern Ireland and Wales.
Ian worked as an international marketing manager for a number of UK universities. As well as recruiting in person, he wrote for different channels and campaigns, both print and digital.
He distinguished himself for conversions, both on and offline, and led and managed writing projects and communications plans.
Ian is experienced as an international marketing manager for several UK universities. He managed large email lists, and wrote and managed campaigns for student recruitment, engagement and awareness across the University offer.
In addition to this, he wrote emails for a variety of University stakeholders, and communications for the European Commission as part of the Erasmus+ project.
As a freelancer, Ian works for various content channels like Upwork and Fiverr.