Leslie B
Writer #59934
Joined 10/20/2021
4 Star Rating
5,137 Projects
0 Endorsements
0 Elite Skills
Leslie is a copywriter with 9 years of experience. She writes high-impact campaigns that drive lead generation, SEO traffic and brand presence. She excels in data-driven content that proves its value in numbers. Her ability to balance B2B and B2C content has made her a valuable asset to many companies.
SaaS
Manufacturing
Tax
Resume
Case Studies
Article
Marketing
Construction
Landing Page
Facebook Post
24 More

Specialties

Her specialties include B2B and B2C content, including paid search ad copy, blogs, whitepapers, case studies, SEO web copy, email newsletters, video module scripts, press releases, interviews, articles, sales pitch emails and social media content.

Interests

Leslie is an avid reader, sewer and animal-lover. In her writing, she enjoys linking current trends to the content she creates. She is always interested in writing content that challenges her and keeps her engaged in her craft. She lives in Boston and actually doesn't mind the snow.

Education

University of New Mexico

Graduated with a Cum Laude distinction, member of the National Society of Collegiate Scholars.

New York University

Interdisciplinary master's program for literature and arts.

Marketing

100 Projects Completed

Leslie has written effective B2B marketing content for companies that serve contractors and technology professionals.

Construction

100 Projects Completed

Leslie has created lead generation content for high-revenue home improvement companies, with campaigns targeting bath remodeling, roof replacement, solar panel installation, cabinet refacing, full kitchen remodels, basement finishing, mold remediation and more.

Business

50 Projects Completed

Leslie has written B2B content for marketing companies.

Search Marketing

50 Projects Completed

Leslie has authored blogs on the latest Google developments, quickly assessing how search marketing trends will affect a target audience.

Finance

20 Projects Completed

Leslie has written landing page copy for finance professionals, including mortgage brokers, title companies, CPAs, tax accountants and more.

Lifestyle

20 Projects Completed

Leslie has written lifestyle blogs for health and beauty professionals.

Beauty

20 Projects Completed

Leslie wrote beauty blogs and social media for a local salon that drove clicks, conversions and engagement.

Medical

20 Projects Completed

Leslie has written SEO landing page and social media copy for pediatricians, dentists, plastic surgeons and HIV clinics.

Energy

15 Projects Completed

Leslie has written content for solar power lead generation.

Tax

10 Projects Completed

Leslie has written SEO landing page copy and blogs on audits, accountants and tax regulations.

Relationships

3 Projects Completed

Leslie has written SEO blog content about relationships and disclosure.

Women

3 Projects Completed

Leslie has written online content that highlights women's voices and experiences as portrayed in media.

Entertainment

2 Projects Completed

Leslie has written freelance articles on television.

Green Products

2 Projects Completed

Leslie has written SEO and paid search copy for renewable energy and green products.

SaaS

1 Projects Completed

Leslie wrote blog content for event-scheduling software.

Manufacturing

1 Projects Completed

Leslie wrote copy for a polymer additive that accelerates decomposition in a landing fill.

Landing Page

1,000 Projects Completed

Leslie writes strong landing page content for both B2C and B2B audiences. She has written cohesive SEO websites with multiple pages and topics. She has also written concise landing page content for paid search campaigns that drive immediate action.

Facebook Post

1,000 Projects Completed

Leslie creates Facebook posts that connect with customers and drive engagement.

Advertisement

600 Projects Completed

She is proficient in Google Ads, Bing Ads and Facebook Ads. This includes search ads, display ads, interactive ads and lead gen ads.

Blog Post

600 Projects Completed

Leslie is a seasoned blog post writer. She has written blogs for a variety of industries. Her blog posts are typically rooted in SEO optimization, original perspective and brand-building strategies. Her blog posts have been shared on social media and engaged with via email.

Twitter Post

500 Projects Completed

Leslie has written Twitter posts for a variety of industries. Her Twitter posts engage with current conversations and influencer trends.

Web Page

500 Projects Completed

Leslie has written web page content for 9 years. She has written web pages for lawyers, doctors, clinics, pediatricians, politicians, beauty salon owners, skincare professionals, home improvement companies, heating and cooling companies, solar companies and more.

Banner Ad

300 Projects Completed

Leslie writes direct marketing copy for banner ads, with an emphasis on CTAs, limited time promotions and eye-catching headlines.

FAQ

50 Projects Completed

Leslie has created FAQs for both SEO and PPC landing pages. She is skilled at breaking down the information that encourages prospective customers to learn more.

Email Copy

50 Projects Completed

Leslie has written email newsletter content, sales pitch email templates, event promotions and lead nurturing email content. In her last role, her subject lines inspired a ~20% open rate.

Newsletter Content

50 Projects Completed

Leslie has successfully planned, structured and written timely newsletter content. Her newsletter subject lines have previously had a 20% open rate. She can accurately assess data and content gaps for improvement.

Presentation

15 Projects Completed

Leslie has created professional presentations using PowerPoint, Google Slides and Visme.

Press Release

15 Projects Completed

Leslie has written press releases for nonprofits and marketing companies.

Resume

10 Projects Completed

Leslie has helped create and build resumes for college students.

Case Studies

10 Projects Completed

Leslie has contributed case studies to bolster B2B content. Her approach begins with, but is not limited to, inspiring confidence and attracting prospective customers.

Article

10 Projects Completed

Leslie has written articles for industry publications. The content acquired more customers and strengthened brand recognition. She has also written cultural articles about media.

Bio/Profile

5 Projects Completed

Leslie has profiled the CEOs and CMOs of enterprise-level home improvement companies.

Product Description

3 Projects Completed

Leslie has written product descriptions for an outdoor clothing company.

Script/Video

2 Projects Completed

Leslie has written video scripts for webinars and instagram stories.

View My Full Profile