“Great writing is lean, clean, and easy to understand.” Drawing from 20+ years in healthcare, Pamela creates content to inform and engage. A professional writer since 2012, clients value her ability to distill jargon-heavy medical research into plain language.

“In the acute care setting, one of my favorite roles was that of patient advocate wherein I educated patients and family members regarding medical diagnoses, diagnostic testing, policy and procedure, and often just translated doctor-speak. We know from research that, in the clinical setting, education improves outcomes, which is why it’s a key component in providing value-based care.”

To be successful in B2C (consumer-centric) industries like health and wellness, alt medicine, bio-hacking, diet, and nutrition, clients need credible information from a trusted source. Therefore, whether she is writing a blog post or article for a health and wellness brand, a landing page for a physician’s office, or ghostwriting a thought leadership guest post for a C-level pharma executive, Pamela practices brand-voice continuity.

“Here’s the thing: Your clients want to hear from you, not me. Having been a business owner, I understand the effort that goes into building a brand. Before I write the first word, I read your existing content and take great care to understand your business, its message, get to know those you serve. I always aim to create on-brand content in your unique voice.”

Besides writing health and wellness articles here at Writer Access, Pamela works as an alternative health copywriter at a digital marketing agency. And while she never allows SEO to hinder good writing, she always writes with SEO best practices in mind.

When asked why she’s a great candidate, “Look, there are plenty of experienced content writers here who know how to use a colon, but fewer have helped remove one from the human body. I know that my background in healthcare, medicine, insurance, pharma — and patient education make me a more informed and empathic health and wellness copywriter.”