In this week's Writer Podcast, Byron chats with Chad Pollitt, VP of Audience and Co-founder of Relevance. Learn why Chad thinks that audience is king, and his thoughts on the content that we see today. He's been named one of the Top 20 Digital Strategists in Marketing from the Online Marketing Institute and is ranked 5th on the Top 100 Content Marketing Thought Leaders list by Onalytica. You can learn more about Chad and download his book at http://www.chadpollitt.com/.